He’ s one of only a very few people who realize that most industries only know and use one particular marketing approach - even though there may be dozens of more effective and profitable strategies and options available to them. Jay has identified the patterns that limit and restrict business growth.
2,000 business books positively refer to him and his body of work. Jay’s ability to increase business income, wealth and success by uncovering hidden assets, overlooked opportunities and undervalued possibilities has captured the attention and respect of CEOs, best-selling authors, entrepreneurs and marketing experts. Jay’s clients range from business royalty to small business owners who have profited greatly from Jay’s expertise. And he’s studied and solved almost every kind of sales/marketing/competitive-edge question, problem, challenge and opportunity. As the founder and CEO of The Abraham Group, Inc., Jay is recognized as one of the world’s most successful/impactful marketing strategists, business innovators, entrepreneurial advisors/mentors, and masters of “revenue and performance enhancement and acceleration.” He has spent the last 25 years solving problems and significantly increasing the bottom lines of more than 10,000 clients in more than 450 industries worldwide. To learn more, read " Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards" and discover the key to creating marketing campaigns that get real results.Jay Abraham is often referred to as “The 9 Billion Dollar Man” for adding more than nine billion dollars in combined profits to his clients’ bottom lines. This summary reveals that the key to marketing is understanding the needs of your prospective and current customers, and how to relate those to what you offer.
In his book, the author demonstrates that any company with a dynamic marketing program and a good product or service can flourish and prosper. Without customers, a business is going nowhere. This complete summary of the ideas from Jay Abraham's book "Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards" shows how marketing is the engine that drives every business forward. The must-read summary of Jay Abraham's book: "Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards: A No-Nonsense Guide to Great Wealth".
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